SHOP OUR PRODUCTS

The Universal Guide

Our patented Universal Guide is a precision formed snake guide featuring a concave radius on the bottom of the foot — an industry first. This breakthrough design results in guides that are self-orienting and self-aligning. Our new Universal Guides are constructed of high-quality stainless steel and feature the same exceptional quality that has made Snake Brand, Inc. the market leader in the development of light wire snake guides. The feet are consistent in length; they have tapered ends, and fit the contour of a round fly rod blank. This equals less time spent grinding, filing, twisting, bending, and wrapping. To fly rod manufacturers, the importance of labor savings, quality, and performance cannot be overstated, and Snake Brand’s new Universal Guide is the answer.

View the entire line of Universal Snake Guides

HOW SNAKE BRAND BROUGHT AGATE STRIPPING GUIDES BACK

Agate stripping guides have been a part of rod building since as far back as the 1870’s, when Kosmic Rods featured them as Agate Tunnel Guides. A book titled “Idyl of Split Bamboo”, by Dr. George Parker Holden, showed examples of agate guides and tip tops and companies such as F.E. Thomas, Payne, Leonard, Edwards, Varney and Heddon used agate stripping guides, made in Germany, extensively during the 1930’s to the 1940’s. The use of agate stripping guides dropped off during WWII and afterwards only a few rod builders possessed small quantities of these guides.

continue reading

Agate Rings

REAL GUIDES.
REAL PEOPLE.

Read what these industry professionals are saying about Snake Brand Guides.

The decision to use Made in USA, Mike McCoy Snake Guides was an easy one.
Gary Loomis
Gary Loomis
Edge Rods
It doesn’t get any better than this - The Snake Brand guides wrap like a dream.
Glenn Bracket
Glenn Bracket
Sweetgrass Rods
Mike and Susan McCoy of Snake Brand Guides designed and created snake guides that are perfect.
Tom Morgan
Tom Morgan
Tom Morgan Rodsmiths

Valued partners who use our products on their rods

Your rod deserves the
best corrosion resistance,
smoothest guide surface,
&fastest line speeds
which yields the greatest casting
distance and improved accuracy.

Instagram Photo Gallery

Partner Spotlight

MARSHFLY RODS

The essence of marshfly is based on our love for the water and fly fishing. Our brand started in 2012 with the idea of creating high quality fly rods without the high price tag. We pride ourselves in making the best fly rods and apparel that not only compliments our lifestyle, but the ability to live it.

VISIT MARSHFLY @ marshflyusa.com

Marsh video button
“The Universal Guides enhance the performance of our product”
— David Cunningham

When you are building a fly rod with bamboo or graphite, either for yourself or someone else, you want to use the highest quality components that not only improve the overall quality of the fly rod, but also saves you time and money. Snake Brand snake guides are made of the highest quality stainless steel. The Original and Universal snake guides are manufactured so all the feet are consistent in length. The feet are also straight in line and sit flat on the fly rod therefore eliminating tedious twisting, bending, grinding and filing that not only consume your time, but also compromise the integrity of the coating and the stainless steel. In return you get a higher quality finished product that has saved you time and money. Snake Brand snake guides are a fly rod building necessity.